"We do our part"

While I was listing this beaded purse the other day I took a closer look at its tag. It has the letters "NRA" over a blue eagle and the slogan, "We do our part." I did a little research to learn that this tag dates the manufacture of the the purse precisely to the years 1933-1935 and indicates that it was made in the United States under the guidelines of FDR's National Recovery Administration. The NRA was one of FDR's many New Deal efforts intended to buoy the economy during the Great Depression.

Here is a promotional video (1933) about the NRA. Kind of made my throat tighten up.